Savile Clifford employs the culture and craftsmanship that is unique to England to produce fabrics that are truly British and truly modern. It is these values, that some would argue were contradictory, which are the driving force for creativity and quality at the company.
This philosophy has led to much success since the company’s relaunch in 2005.
Savile Clifford fabrics are especially appreciated by younger fashion conscious professionals. While almost exclusively aiming at menswear, the fabrics and designs also find interest in high end womenswear fashion houses. The result is a customer base of which many long established weavers would be envious - developed in just eight years. Many of the world’s most famous and important stylists and garment makers are amongst the clientele.
A fundamental strength of the company is its production facility, which is relatively small but unique in the way it is set up. The emphasis is on flexibility and the having the capability to deal with great complexity in manufacturing. The key resources to facilitate this are a highly skilled workforce; and flexible, modern machinery which combine to allow the creation and production of intricate fabrics.
A wide range of yarn is available, providing the opportunity to make a varied offer that can be subtly altered as fashion dictates. Cloths are often created with a customer’s specific requirements in mind so fabrics can be produced to their specific taste.
The unique elements of culture and heritage in the manufacturing of cloth in the United Kingdom have built up over hundreds of years. These simply cannot be copied. Savile Clifford uses these attributes in a contemporary way; for instance, classic British cloths and designs can be taken from the archive and given an up-to-date twist making them desirable once more. This knowledge of fabrics and the specialised manufacturing facility available allow Savile Clifford to offer cloths that are unique and sought-after. The company exports much of its product to the most distinguished markets for fabric and clothing and there has been much success selling in the UK, Italy, Japan, France, and the USA. The main exhibition it attends is the prestigious Ideabiella section within the Milano Unico exhibition in Italy and shows there twice annually for both the Autumn/Winter and Spring/Summer presentations.